Contact: Raymond Bily, CEO

BrightArrow Technologies, Inc.

2813 152nd Avenue NE

Redmond, WA 98052

Raymond@BrightArrow.com

Phone 425 558 2100

www.BrightArrow.com

 

Press Release

New ExecutiveAssistant Version 1.40 Ships

BrightArrow ExecutiveAssistant for the 3Com NBX phone system, introducing enhanced “Find Me Follow Me” features, is released today.

 

Redmond, WA -- July 2, 2002 -- Today, BrightArrow Technologies delivers Version 1.40 of its flagship ExecutiveAssistant software for enhancing telephone productivity.  ExecutiveAssistant was the first third-party software enhancement for the 3Com NBX IP phone system when they initiated their Solutions Providers Program in 2001.  Since then, ExecutiveAssistant has been greatly enhanced, now bringing to you Version 1.40 that includes powerful and flexible Find Me Follow Me functionality.

 

          According to John Graven, COO of Telephony Concepts, a major telecommunications integrator and reseller throughout Ohio: “Since the invention of the telephone to transmit our voices, there has not been a more important innovation than the integration by BrightArrow.  ExecutiveAssistant ensures you can always be reached for important calls.  There’s no keystroke, no GUI, no fumbling around with various device interfaces – you speak through your telephone, and can stay in touch no matter where you are.  BrightArrow has introduced the most significant and innovative improvement in communications since touch tone.”

 

ExecutiveAssistant is a Windows-based client-server software solution that integrates seamlessly with the 3Com NBX and SS3 phone systems.  The software greatly improves your caller’s experience by making sure that important callers are intelligently directed to the right person, rather than making them search around within an auto-attendant.  Companies that prefer live receptionists also utilize ExecutiveAssistant to enhance the receptionist’s ability to direct important callers to employees who are not always at their desks.

 

BrightArrow ExecutiveAssistant provides powerful yet cost-effective call center functionality for the small call center.  In addition, the software makes remote phones (such as wireless phones) seamless extensions to the company’s phone system.

 

The new version of ExecutiveAssistant enhances the product’s Find Me Follow Me functionality.  With Version 1.40, each employee can have an unlimited number of “Away States.”  They can configure each state with different phone numbers as well as pre-recorded messages that it speaks to the caller.  For example, if your Away State is “Wireless,” the software tries reaching you on your wireless phone for callers with high enough priority.  If it is unsuccessful at reaching you, or if you choose not to talk to that particular person at the time, the software tells the caller that you were not available in the office or on your wireless phone, thus preventing them from trying to call your wireless phone directly.

 

Another example of an Away State available in the new ExecutiveAssistant 1.40 version is “In a Meeting.”  With a speed dial button on your wireless phone, you can temporarily suspend most callers from reaching you – and those callers are told that you are in a meeting.  Therefore, you no longer have to turn off your wireless phone or constantly check who’s calling when you really need to focus on the meeting.

 

Raymond Bily, CEO of BrightArrow Technologies: “ExecutiveAssistant 1.40 represents the results of a fabulous feedback cycle and relationship that we have established with our resellers.  Our partners are our eyes and ears in understanding what companies really want and need, and have been very proactive and instrumental in helping us best leverage our technology to deliver very useful productivity enhancements.  ExecutiveAssistant is unprecedented in the positive effect a telephone system add-on can have on your customer relationships.”

 

BrightArrow ExecutiveAssistant 1.40 is available to current users and resellers of ExecutiveAssistant at no additional charge.  The upgrade only takes a few minutes, and is available through authorized resellers.

 

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Founded in 1997, BrightArrow Technologies is a leader in call management software for small- and medium-sized business telephone systems.  Its solutions integrate your business contact information with your telephone system and wireless telephones, delivering the latest in speech recognition and IP connectivity.  BrightArrow’s products are sold through VAR’s (Value-Added Resellers) throughout the world.  To experience the software or for additional information, contact Raymond Bily at 425-558-2100.